The campaign focussed on celebrating the connections made between London, Paris & Brussels since 1994 and how this has positively impacted their customers.
Our design, motion and digital teams have created tailored content to play across each of the screen formats. The 12 screen horizon line is used to illustrate key customer experiences through the use of illustration and animated typography; creating a bold, impactful statement. The 3 and 1 screen formats are used to display customer tweet feeds in response to the question, 'what is better about being closer?'. Through the use of customer generated content, we've been able to create an ever changing and engaging experience with the customer at its heart.
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